smart buildings - credit to Beau Swierstra

Smart Buildings – What’s In It for Cities? (Part One)

Posted on Leave a commentPosted in Digital Transformation, Industrial IoT, Internet of Things, Smart Buildings, Smart City, Smart Communities, Strategy

Smart buildings bring new and significant value to tenants, building owners and operators. These benefits range from increased tenant productivity and safety, lower operating costs, and higher satisfaction. But what value do smart buildings bring to cities?

In order to understand how cities (and smart cities) benefit from smart buildings, Part One (of two) of this article provides a background understanding of the things that cities care about (outcomes), and how these outcomes are viewed the four civic priorities and perspectives.

8 things to stop doing if you want to sell more IoT

Selling IoT? Eight Things To Stop Doing If You Want To Sell More

Posted on 3 CommentsPosted in Best Practices, go-to-market, Internet of Things, IoT, Product Management, sales, Strategy

Despite the disruptive and transformative potential of IoT, selling IoT solutions is today’s emerging marketplace is challenging. Buyers face many barriers, ranging from a lack of awareness to fears of early obsolescence.

In this blog, we’ll share the eight things IoT solutions vendors must stop doing right away. Instead, we’ll share eight alternative best practices and strategies that they should be doing instead to drive market adoption.