What we do
Strategy of Things helps cities become smarter and more responsive. We are a Silicon Valley based
innovation consultancy that brings urban science, breakthrough strategies and disruptive digital technologies
to help organizations solve complex problems in new ways.
We team with you through our rapid innovation processes to create solutions and services. We integrate
transformational enablers like the Internet of Things (IoT), machine learning, cloud, data science and strategy
to create sustainable value for you and your customers.
We offer an integrated portfolio of services – innovation lab, consulting, research and execution,
to deliver the outcomes that matter to you and your customers.
Consistently. Faster. Smarter. With Less Risk.
Where we help
Disruption is the new normal
Your business and customers are being disrupted in a hyper-connected world.
New technologies disrupt business models, customer experiences and service delivery.
The speed and frequency of disruption is outpacing your capabilities and competitive advantages.
Innovation is not an option
Innovating is hard.
Innovating the right things is harder.
Innovating the right things fast and frequently is hardest.
Data accelerates disruption
IoT creates new data.
New skills and strategies are needed.
Digital transformation of your business is mandatory.
We start with problems and pain points, not technology
We use Design Thinking methodologies to get to the right problems and its root causes. We use our
Innovation of Things lean approach to innovate the right solutions to solve those problems.
We create insight, but innovate with foresight
We combine extensive real world experience, industry knowledge, deep technology expertise, and data with
our strategy and future vision approach to disrupt and create new markets.
We assume nothing, and validate everything
Not all innovations succeed. We incorporate constant experimentation, testing, user validation
and data analysis as an integral part of our approach to create successful innovations consistently.
We do it with you, not for you
We believe how you team is as important as who you team with. Throughout the innovation process, we integrate
with your teams and work side by side to drive mutual success.
Our Areas of Focus
While a smart city is powered by technology and data, it is enabled and sustained by trust. Many people equate trust with privacy and cybersecurity. However, these are only two elements of many that create trust in a smart city. Trust must be embedded into the processes, policies and technology that create the city services. It must be integrated into its creators, users and beneficiaries from the very beginning.
This article introduces a holistic framework for building trust in a smart city for smart city planners and architects to consider.
Smart city innovation labs provide an organized structure for cities, community, experts, and vendors to collaboratively create viable solutions. Successful solutions piloted in smart city innovation labs can then be scaled and deployed into a city’s operations and infrastructure.
Based on our experiences in creating, launching and operationalizing San Mateo County’s Smart Region innovation lab (SMC Labs), we share ten best practices for civic innovation leaders planning their own innovation labs.
Whether you are planning or have already started your smart city journey, there are eight things that cities must get right. While smart cities are often associated with technology, it is but one component within the larger smart city ecosystem that needs to be addressed.
This article discusses the eight things that leaders and planners must get right, in order to build the sustainable and well functioning smart city.