Our Vision

We build a better tomorrow one idea, one innovation, and one change at a time.

About Us

Strategy of Things helps cities become smarter and more responsive. We are a Silicon Valley based innovation consultancy
that brings urban science, breakthrough strategies and disruptive digital technologies to solve complex problems in new ways.
We offer strategy and planning, research and intelligence, innovation lab and smart city acceleration services. 

Strategy of Things was founded with the goal of solving big, complex problems through disruptive innovation. We want to save lives, improve
living standards, transform societies, and make a difference. We are futurists, dreamers and innovation enthusiasts designing a better tomorrow.

We came together at the dawn of the next wave of innovation and transformation, enabled by ubiquitous connectivity, IoT, big data, and machine learning.
We recognized the significance of our times and seized the opportunity to apply our professional skills and experiences to make a lasting impact.

We are innovators and disruptors. We see innovation as more than technology. We see product, service, business model, and user experience innovation.
We see disruption enabling innovative products and services to be delivered innovatively and profitably through innovative business models.

We are innovation catalysts solving big, complex problems. We go from idea to launch through an integrated set of services - innovation lab,
research foresights, advisory and acceleration. We drive the results that matter most to our customers, and our customers' customers.

Our Values and Beliefs

Do the right thing

We hold ourselves to the highest standards of professional and personal integrity. We are honest, open and direct in our interactions
with each other, our partners and our clients. We treat people with respect and do our best to make them successful.


Embrace diversity

We value diversity in people, thought, and execution. We use our differences to teach and learn to be better people and professionals.
Our diversity is our greatest source of strength and pride, and enables us to consistently deliver the value that our clients expect.


Be fearless

We are driven by a shared sense of purpose. We never back down from adversity and challenges. We are not afraid of failure, trying new things
and thinking big. We learn and grow from mistakes and failures, and use that to become the best in everything that we do.


Make a difference

It starts with us. We have the power within each of us to change the world around us. We believe big changes come from doing little things well,
over and over again. We come to work everyday believing and doing those things that lead us to a better tomorrow.


Question everything

In a world where everything changes so fast, we assume nothing and never stop learning. We challenge assumptions and current thinking,
ask the hard questions, verify data, and test hypotheses. We validate with experiments, data and proof of concepts.

Our Team

Benson Chan, Senior Partner, has over 25 years of scaling innovative businesses and bringing innovations to market for Fortune 500 and start-up companies. With deep experience in strategy, business development, marketing, product management, engineering and operations management, Benson uses a systems approach to consistently deliver results that matter for clients.

He is a recognized domain expert and thought leader in networking, cloud, enterprise IT, Internet of Things (IoT), innovation management, business model innovation, and go-to-market. Benson has held project, management and executive positions in innovation-driven organizations, including NASA, Hughes Aircraft Company, PricewaterhouseCoopers, Cisco and Pakedge.

Benson holds a BS in Aeronautical Engineering from California Polytechnic State University, a MS in Engineering from Purdue University and a MBA from the University of California, Los Angeles.

Connect with Benson on LinkedIn or on Twitter.


Renil Paramel, Senior Partner, has over 20 years of management consulting experience on solving complex and strategic problems. With extensive experience in the Internet of Things (IoT) and technology strategy, portfolio management and strategic planning, M&A Technology Integration, and technology and risk assessment, Renil brings a proven history of consistently "moving the needle" for clients.

Renil is a trusted strategic advisor to C-level executives across Fortune 500 and public agencies in technology, finance, healthcare, retail and public sector. His clients include HP, Agilent Technologies, Sun Microsystems, Visa, American Express, Wells Fargo, Allianz, Berkshire Hathaway Homestate Companies, TD Bank, Chevron, Macy’s, PG&E, Kaiser Permanente, Counties of San Francisco, Santa Clara, San Mateo, and Solano.

Renil was most recently a Vice President of Consulting at Gartner Consulting. Prior to that, he has consulted at Accenture and Deloitte. In addition, Renil has successfully setting up a software development business unit with P&L responsibilities, and co-founded a multimedia startup.

Renil holds a Bachelor of Engineering in Computer Science from the University of Mumbai and an MBA from University of Pittsburgh with focus on Marketing and Systems.

Connect with Renil on LinkedIn or Twitter.


Dr. Peter Williams, Partner, has over 30 years of creating new innovative businesses for established companies and startups. Peter is a globally recognized expert in Smart Cities and Disaster Resilience. With deep experience and knowledge in Artificial Intelligence, Blockchain, the Internet of Things, Cloud and Mobile Computing, Peter brings a strong hands-on understanding of how these emerging and disruptive technologies can drive new business value.

Peter has served as the Chief Technology Officer for IBM's "Big Green Innovations" business unit, and led its smart cities and resilience business to water and energy utility clients. Peter is the co-author of the United Nations City Resilience Scorecard, which is now used by 60 cities globally, with a commitment by the 200 for another 200. Peter is a former IBM Distinguished Engineer. Peter is a mentor and advisor to various startups, venture capital firms and incubators.

Peter holds a Bachelor of Science (Honors) in Politics from the University of Bristol (UK), and a Ph.D from the School of Management, Bath University (UK).

Connect with Peter on LinkedIn.

Let’s Talk!

Now that you know about us and what we do, we love to learn about you and what you do.